IdeaPaint have just launched their latest paint which is called ‘Clear’. It’s designed to be used over any surface in your home, office or anywhere you fancy so you can draw, doodle and brainstorm till your hearts content, no matter where you are. I wouldn’t use it in my home obviously, but I think it’s a really good idea for creative environments. And it’s more fun that writing on a white board. I think we should get some for the F7 office!

This weekend I decided to finally try out some sketching on my Samsung Galaxy Note. The above image is an attempt at a self portrait.
It’s actually the first time I’ve really sketched anything in quite a while and to be honest, I’m loving using the S Pen and hopefully this will be the first of many doodles!
Loved these posters for the Pedestrian Council of Australia, created to highlight the dangers of listening to music whilst trying to cross busy roads. Really creative :)
My time at Force-7
Colum Harkin
I’ve just reached the end of a terrific two and a half years with Force-7, and I’m gutted to be leaving!
I first joined Force-7 on a ten week placement supplementing my degree, but I was fortunate enough to be given a permanent part time roll after that period. This gave me a fantastic opportunity to gain a well-rounded knowledge of the functions of a marketing agency whilst working within a fun and vibrant environment.
My main passion within the marketing sector is new media, and Force-7 gave me the platform to strengthen my knowledge and experience by giving me a number of tasks and challenges to aid self-development whilst producing product for the company. Furthermore I have also been involved in a number of different areas of the company, conducting primary research working with the street team, conducting interviews and focus groups, to name a few.
I’ve had an awesome time experiencing all the different functions within the agency, not even the door drops in the rain can quell my enthusiasm!
Where I am particularly thankful to Force-7 is now coming to the end of my time here, my CV looks exceptionally strong. I have been able to gain interest from a number of exciting jobs, which just would not have been previously possible without this time in industry, though I’m still searching for that perfect job (fingers crossed!)
The close knitted team has been a pleasure to work within, with regular organised events and team socials it helped to get more involved as I only worked one day a week. I have met and worked with some pretty awesome people in my time here, and have to thank them all for welcoming me into the team and helping me along my way throughout the last two years.
Force-7 are playing an integral part in helping to develop young people within the city, by providing continuous placement and employment opportunities. I hope many more get to experience the great benefits I can take from my time here, helping them to develop and reach their potential.
I will always remember my time working at Force-7, and will always look back at my time here and be grateful for the terrific opportunities that they have provided me.
Marketing Week’s top five quirky Jubilee brand tie-ups.
There’s no shortage of brands jumping on the Queen’s Diamond Jubilee bandwagon. From Jubilee themed spaghetti to beer, at Marketing Week we’ve seen a host of brands looking to exploit the patriotic frenzy that is expected to envelope the nation come at the start of June.
1. Marmite rebrands to Ma’mite in honour of the Queen
2. The Queen stars in a special episode of Peppa Pig
3. T-Mobile’s Diamond Jubilee spot - click the link to watch the video http://www.youtube.com/watch?v=JhRCuVMBcm0
4. Kingsmill becomes Queensmill
5. Old el Paso launches Diamond Jubilee campaign
Read the full Marketing Week article - http://www.marketingweek.co.uk/news/top-five-quirky-jubilee-brand-tie-ups/4001872.article
Found these earlier whilst trolling the net for something else. Not really sure what they are advertising as it was all in a foreign language but I do really like them. I think the Paris Hilton one is brilliant and true to her personality!

Happy Birthday Bob!
Bob Dylan, one of the most influential singer/songwriters in history, was born today in 1941.
Several of the 71-year-old icon’s hits, including “Blowin’ in the Wind” and “The Times They Are a-Changin’,” became anthems in the civil unrest in the 1960s. The songs incorporated politicial and social influences.
Happy Birthday Bob Dylan by jonsuguiyama

Nike’s: My Time is Now Video
Nike has always had some amazing online marketing campaigns and while my favorite up to now had always been the Nike Better World website which kicked off the parallax background trend amongst web designers, I think this latest campaign may have just trumped even that.
While on the outside the “My Time Is Now” video it may just appear to be another YouTube video, when you go to watch it on Nike’s YouTube channel it all changes. The video is highly interactive with slow motion effects when you hover your mouse over certain players, and different mini games which can be accessed if you are watching in the right place at the right time.
These include the Nike Barber Shop, Football Brain, a Sonic The Hedgehog game with a football twist and some more that we couldn’t even find.
Click the link below to see if you can find them all!
Loving this advert at the moment. Bet this is what my cat gets up to when I’m out of the house!
Creative Review recently highlighted a competition Bestival are holding to design a poster for one of the headline acts of 2012. I started on two ideas, and ended up seeing them both through to the end. I think The XX poster has won my heart though, and that’s the one i’ll be submitting. If it wins it will be screen printed and sold at Bestival with all proceeds going to charity - which would be uh-mahzing! Wish me luck.
Body painting by Gesine Marwedel - amazing. I love the bird painting, they look incredible!

A week or two ago, we posted a link on our Facebook page to a design competition for a t-shirt range entitled L’Esprit de l’Escalier which will be sold by It Starts With An Idea (ISWAI), a fashion brand by Caggie Dunlop of Made in Chelsea fame.
The overall theme of the brief was “the feeling of not having said what you wanted to say at the time” and this the design I created.
I’m not really expecting to win, as I’m a bit more skate fashion than high street, but should I be a winner I’d get to meet Caggie (who is fairly fit) and possibly be in a video about the collection.
Really love the concept behind these and it has been well executed too!
Land Rover are renowned for creating vehicles that come succumb to any weather and land alike. Keeping on brand, they produced something that made sure their customers could survive the same - a survival guidebook.
It contains all the important info you’d need if you got lost like how to build shelter, light a fire and find your way using the North Star for navigation. And the best part? You can eat the book itself if you do happen to run out of food! It’s made from edible paper and ink, and the metal binding can be used as skewers (probably wouldn’t opt for roasting it on the fire though, for obvious reasons). I think Land Rover have been very clever here, love it.
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